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privacy & cookies


what are cookies and how do we use them?

A cookie is a small piece of information sent by a website that is saved on your hard disk by your computer's browser. When you visit the Paperchase website these cookies are used to keep track of the contents of your basket, display 'recently viewed' items and to collect additional non-personal information such as how you arrived at our website.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. For further information about how to manage cookies, please visit http://www.aboutcookies.org/ (Please note that Paperchase are not responsible for the content of external websites.)

At Paperchase we use cookies to look at how groups, rather than individuals, use our website. In our physical stores, we can observe which aisles and departments are most heavily trafficked and determine what displays or products are the most successful. We can then identify ways to improve the customer experience. On the web, cookies help us develop a similar understanding so that we can continue to improve the arrangement, product offerings, and merchandise placement you see at Paperchase.co.uk.

We also use cookies to keep track of products that you as an individual user have recently viewed and if you’ve arrived on our site from an affiliate website, which affiliate you arrived from.

We do not store personal information about you in the cookies. Anything you choose to tell us about yourself (such as your address and email address) is stored safely and separately on our Level 1 PCI compliant secured servers, and you need to provide a password to access it.

what cookies do we use?

  • Analytics – We use Google Analytics software to analyse visitor information. This information helps us to make improvements to the website and our product offering. We also use this information to analyse how users are arriving at and navigating around our online store.
     - Includes the following cookies: _utma, _utmb, _utmc, _utmz
  • Affiliates and email marketing – We currently use Emarsys to send our email marketing messages and Affiliate Window to manage our affiliate campaigns. Information included in these cookies allows us to track the effectiveness of our online marketing campaigns and to reward specific external websites for directing you to our website.
     - Includes the following cookies: _ems_session, _ems_visitor, LMSID, LMUID, LMTRACK, LMSITEREFERRER
  • Venda Platform - The Paperchase website operates on the Venda platform. These cookies allow the basic functions of our website to work, such as the ‘add to basket’ ‘recently viewed items’ and ‘your basket’ functions.
     - Includes the following cookies: locn, lang, RVI, SID, RFID
  • 3rd party cookies - If you use the ‘share’ functions displayed on the Paperchase website, such as Facebook or Twitter, you may be sent cookies by these websites. Please check with the 3rd party websites directly for further information about their cookies. Paperchase are not responsible for cookies sent to your computer by these 3rd party websites.

As we continue to develop our website and take advantage of technologies to improve the services we offer, this privacy policy may change. We therefore encourage you to refer to this policy on an ongoing basis so that you understand our current privacy policy.

This website is operated by Paperchase Products Ltd, and this privacy policy applies to this website only.

If you have any questions or comments about our security or privacy policy, please contact us.

Read more about security & your data.